Monday, 20 May 2019

New Partner - Halina (Luggage)


One of my most exciting recent collaborations was the launch of my luggage collection with Halina at the end on 2018. To celebrate our partnership Halina are kindly currently giving away a Vicky Yorke Urban Jungle Cat carry-on case to one lucky winner in the USA or Europe. (Find out more here.) So I thought this would be a perfect opportunity to tell you a little more about the collection and my inspiration behind it!


My 'Urban Jungle' collection features cats and dogs, as well pretty meadow flowers! While I do like dogs, I am most definitely a cat lover and this collection was initially inspired by watching my beautiful kitty moving around our garden with the serenity and grace of her wild big cat relatives - Our garden is definitely her jungle! She got very involved in the drawing process too, rolling all over my paper as I sketched - I think this was her seal of approval!


All of my designs always begin with hand sketches. I usually start in pencil and then work back over the drawings with black ink.  


After sketching out the cats I decided to draw some dogs to add balance to the collection.  What you can't see here is that I originally drew hats and bow ties to adorn these pooches. I still love this idea, but decided as the collection progressed that the accessories might be too much for these patterns so I will bank that idea for another day! 


I wanted to use the flowers in my garden as inspiration for the 'jungle' around the cats and dogs, so also sketched these intricate and packed together floral motifs. 


My husband is desperate for a dog and I’m sure it’s going to happen at some point... When we do get one it will be a Border Terrier because they are super-cute! (I love how they look really old even when they are puppies!) I like them so much I’ve included one in my dogs print. You can see him sketched in the top left-hand corner of the sketchbook page above and then fully coloured in the final print below. 




After sketching, all of my drawings are transferred to the computer for editing, digital colouring and to be turned into repeat prints perfect for adding to products such as Halina's luggage. 'Urban Jungle' is available in a number of different colourways, but I was delighted that Halina chose my original dark blue ground for the dogs and light blue ground for the cats!




As you can see these patterns work beautifully combined with the shapes of Halina's stylish luggage. 



The cases are available as a set of three or they can be purchased individually. Available sizes are the 20" carry-on case - perfect for a short trip when you don't want to check your luggage into the hold, a medium case which is 24" and a large case at 28", which are ideal for checked luggage for longer trips. 


All of the cases have the following features:

  • Durable lightweight Polyblend material
  • Polished art in rich and vibrant colours
  • Bold colour lining
  • Gold zipper detail
  • Ergonomic Gel Grip Handle
  • Light Weight Trolley                                 
  • Glide-Tech single wheel multidirectional 360 degree provides smooth and stable motion
  • A fully zippered Panel creates a second compartment to keep your possessions organised
  • Compression straps and clasp are easy to use and keep your personal items secure
  • HALINA Luggage also offers a "World Wide 10 year Cloud Protection*” warranty 


This project has combined 3 of my absolute favourite things - cats, patterns and travel! I’m in love with the gold styling by Halina, which perfectly picks up on my original concept for this range ( - It's so great when a manufacturer is completely in tune with my design vision!) 




The detail on the cases is just gorgeous with gold coloured trims on the handles, zips and pulls. 







As mentioned above, each case also features my ‘circles’ complimentary print as lining fabric on the inside.






What I really love about Halina is that every detail of these cases has been considered to make them both practical and stylish. My favourite detail however has to be my logo stamped in gold coloured metal above the words 'Designed in England'...


(I'll never need luggage tags again!!!)


Even the packaging has been designed with such beautiful attention to detail with the use of a layered swing tag. 



I love how you can see my patterns just peeking through the cutout Halina logo! And then the swing tag can be opened up to reveal either the cat or dog patterns plus a brief biography of me, which can be separated from the rest of the swing tag to keep if you'd like :-) 



Don't forget, if you're in the USA or Europe you can currently WIN one of the Urban Jungle Cats carry-on cases. Click here to find out more!


ONLINE STOCKISTS*:



*products available at time of blog publication.
If you are a stockist and would like to have your store added to the above list please get in touch at vickyyorkedesigns@yahoo.co.uk




COMPETITION!!! WIN A HALINA VICKY YORKE CARRY-ON CASE!


Exciting news! To celebrate my collaboration with Halina across luggage, they are offering one lucky person the opportunity to win a Halina Vicky Yorke Urban Jungle Cats carry-on case as shown in the photo!

Two steps to enter:


  1. Follow Vicky Yorke Designs and Halina on any social media (listed below)
  2. Like this post on social media and tag two friends in the post. 

Social Media

The giveaway is for the USA and Europe. Full terms and conditions can be found here. Good luck!

Friday, 19 October 2018

New Collection - Camelot Fabrics: Home On The Prairie


   
I am so happy to announce that my fourth collection for Camelot Fabrics has launched on their website. ‘Home On The Prairie’ is one of my favourite collections, showcasing a warm and earthy colour palette and focussing on my favourite theme of nature. 


My inspiration comes in many forms, but the initial inspiration for this collection was a WGSN trend brief I was given while taking part in the Make It In Design Winter School at the beginning of the year. It's a great mini-course that gets the creative juices flowing and encourages you to experiment with your design process.



I had some tiles in the studio (- and inspired by the theme of prairie quilts and geometric-floral patterns) I drew directly onto the tiles.


I realised I would need a softer line for the final prints, so I then traced back over each of the prints to create slightly looser pen and ink drawings.


 These formed the basis of my Prairie quilt design.  


I always like to keep one eye on trends and often use them as a catalyst for new collections. This print really appealed to my design aesthetic, so after the course I decided to research the Prairie trend a little bit more... 



I found that the original print held elements that could be broken back down to create new and exciting block-print-look geometric patterns...



To keep the collection soft and to add contrast to the sharper lines of the geometric patterns I decided to add in additional elements, so the collection also includes delicate ditsy print prairie flowers ...




...and folk inspired prairie hares. This print has become one of my all-time favourite designs, mixing the prairie style with my modern style of art nouveau.


I also created a number of placement graphics for this collection, several of which are available from Camelot as a panel, perfect for easy cushion making, featuring Prairie inspired phrases such as 'Blessed', 'Home', 'Home Sweet Home', and 'Home Is Where We Are'. (Many of these designs are also available from partners iCanvas as wall art).

Camelot have provided all the instructions you need to create your own prairie table runner project. Click here for instructions. 


Camelot Fabrics say:

Terra cotta tiles meet down-home comfort in the latest line by British designer Vicky Yorke. The collection is lavish yet subtle in its blend of intricate stylized details with a tight earth-tone palette, a maximalist/minimalist’s paradise. We dream of layers upon layers of pillows, quilts and table linens pulled from a cedar chest.

I could not be happier that Camelot are printing these patterns on their beautiful fabrics. The collection hits stores
May 2019, but you can preview it here and ask your local fabric store to pre-order now 😊 

For licensing enquiries contact beth@jewelbranding.com 

Sunday, 30 September 2018

New Partner! - iCanvas



I’m so excited to announce my newest collaboration with wall art specialists, iCanvas



They have selected over 80 pieces from my portfolio, many of which are brand new designs and illustrations that I’ve never shared before! 



The collection includes everything from abstracts...




...to typography - with lots of modern inspiration...




...but also covering more traditional themes like farmhouse, 



...florals...




...Prairie...



...and coastal themes, so there’s something suitable for virtually every home! 




Each design is available in a variety of sizes and formats, including framed prints; art canvas; split canvas and framed canvas. 

iCanvas describe the collection as “Colorful and Kitschy Decorative Art”. 

You can see the whole collection and shop it all at iCanvas.com! Ooo... and great news! - They ship internationally too! 😊

For licensing enquiries contact beth@jewelbranding.com