Posts

Showing posts with the label craft

Surtex and Licensing Expo Recap

Image
It's been great to hear from my agents, Jewel Branding , that the summer shows at Surtex, New York and Licensing Expo, Las Vegas were a resounding success with lots of exciting companies visiting the stand and many of them choosing to view my portfolio with the possibility of becoming licensing partners in the near future! Jewel have kindly shared with me some photos of their booths, which I'm sure you'll agree looked absolutely fantastic! First, are some images of the booth at Surtex, where each of the Jewel designers were asked to format their designs into hexagons, which were then used to create a really striking stand display. How many of my designs can you spot in the photos below?! And below are images of the stand at Licensing Expo, where some of my designs were shown on large digital display screens.   If you missed the shows, but would like to view my full portfolio please contact Beth Franklin - beth@jewe...

'Partridge & Pear' ( - Part 3)

Image
Following on from my last post where I showed you the 'Partridge and Pear' cake stand, I am continuing today by posting about the matching cake tins and cupcake cases / cupcake picks. As with the cake stand I had great fun playing around with pattern. There's lots going on, but I think it works! Finally, I come to the last set of products for 'Partridge & Pear', which is a collection of felt tabletop items... ...including, place mats with matching coasters... ...napkin rings, place card holders... ... and a matching table runner. It was tricky work converting my drawings into files for the felt factory as I had to work out all the spacings for the cut-outs. When you look at a cut-out you don't realise how tricky the technique is... it's very easy to accidentally lose a whole section of your design because it isn't correctly 'attached' to the rest of the piece. I loved working on this range and hopefu...

'Christmas Fayre' ( - Part 4)

Image
As mentioned in previous posts, designing the 'Christmas Fayre' range presented many challenges! I hadn't worked a lot with metal before, so creating these cake tins was a real joy! Once I had worked out where the graphics should be placed for best effect, working with the flat sides of the tins was relatively easy and I have been delighted with how beautifully my illustrations and colours have reproduced. Perhaps more of a challenge was creating metal cookie cutters from my drawings, as it was necessary to simplify my drawings to their most basic form, while still keeping a shape that is distinctly recognisable as one of my motifs when the cookie is created. As well as being used in the baking set featured in my last post, the cookie cutters will be available to buy on a metal ring. I was given the challenge of creating a Christmas tree that will be displayed in stores for point of sale and that the cutters can hang from like decorations! With some help from Kitch...

CUPCAKES updated!

Image
In case you couldn't see all of the designs on the cupcake cases yesterday I am adding my drawings, which show more detail :) (Click on the images to enlarge further). Images copyright Kitchen Craft 2012

And finally - CUPCAKES!!!

Image
' Sweetly Does It ' is probably most famous for cupcakes and baking - so what better way to round up my blog posts on the brand than to show you some of my new cupcake case and pick designs that have just been launched! Above are romantic lace and polka dot designs with complimentary filigree chandelier and heart picks (- perfect for giving to the one you love?), as well as a quirky animal prints set - with a nod to fashion with matching handbag and shoe picks. Ideal for cupcake baking with the girls! There is also a 'country rose' style pack for a more traditional cupcake tea party... ... and gold and silver filigree packs with matching butterfly and dove picks that are perfect for weddings, christenings and other special occasions. Images copyright Kitchen Craft 2012