Vicky Yorke Designs

As we enter the second part of the year many suppliers and retailers are getting ready to launch new product ranges. I'm delighted to tell you that I have lots of new products that will be launched in the coming weeks and months, but before that happens I thought that I would share with you some of my favourite designs that didn't make the final cut. The above designs were proposed girl's stationery designs for high street supplier Helix. I especially enjoyed working on the Rawsharc design, which has a lovely 1950's feel - so on trend at the moment! I also had great fun with the folkloric style tree print - It's very simple, but really 'pops' in the neon colourway! And above are my favourite proposed boy's designs, which aren't to be! :)

I was recently browsing online on Amazon when I came across some laptop sleeve designs I created for the Rawsharc brand. I had so much fun with these designs as the brief was for a real lifestyle / surfy feel. They are available in a variety of sizes and the  Rawsharc Floral and Rawsharc Camo designs are also available in co-ordinating pencil cases from Helix. After this discovery I Googled another product that I worked on around the same time called the 'Skoodle' pencil case set. I particularly enjoyed working on this project as I came up with the concept for sketching and doodling on your pencil case following attending focus groups with children where they told me this was something that they really wanted to do. I then came up with packaging and branding - and the really nifty thing about this product is that when the child is bored with their doodle they can pop the case in the washing machine and all the ink is removed ready for them to start a new design. This was a...

The kids may only just be breaking up for summer holidays, but as promised the shops are now full of goodies ready for them to go back to school! I was delighted to see many of my designs (new and old!) filling up a huge bay in Ryman's, with two on the top shelf, all four on the second shelf and another three on the third shelf! As well as the general fashion designs developed for Helix above, there were also three of the cases from the 'Rawsharc' lifestyle range that I designed. This range was created to take on some of the big lifestyle licenses for stationery and this is the second range I have designed for the 'Rawsharc' brand - I am particularly proud of it as I designed everything from the surface patterns to the branding and zip pulls. It's been really well received by retailers and children alike so I'm extremely pleased! More pencil cases were on show in Staple's, where my best selling 'Controller', 'Doodle' and ...

I've had a couple of very busy weeks ( - sorry to my neglected blog!) as I'm working on a number of top secret (but very lovely!) projects for 2012. It's great fun working 12 - 18 months in advance and looking at all the trends for the coming seasons, as I get a sneaky idea of what we will all be buying in the future! The only problem is that I can't share all of my projects with you all the time... However, I can share with you some of the projects I was working on around this time last year which are just filtering into the shops now! For example, while wandering around W H Smith's I came across a couple more of my 2011 pencil case designs for Helix, which include the Brit Rock design I previously found in Tesco and my very popular 'Controller' case. The design for this came about when I was experimenting with designing new wavy case shapes - When the sample arrived I just knew it had to have a game's controller print added - It's very simple, bu...

While wandering around Tesco recently I came across the first of my 2011 pencil cases, which I have designed for Helix. It's always great to see products in store as it's the end of over a 12 month process. Designs include 'Skulls', 'Brit Rock' and 'Superstar Doodle' , which has a space on one side for kids to add their own designs.